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How a Chiropractor-Focused Email Marketing Service Is Quietly Taking on Big Pharma

From a small town in Kentucky, Chiro Connect is helping chiropractors keep their message in front of patients-and shift the narrative toward natural care.

London, KY, April 15, 2025  These days, patients are surrounded by pharmaceutical ads-on TV, on social media, and even in health-related content. That messaging is constant. But one email marketing service is helping chiropractors take back space in the conversation and reconnect with the patients they’ve already worked hard to serve.

Chiro Connect, a concierge email marketing service based in London, Kentucky, works exclusively with chiropractors to keep them visible in their patients’ inboxes-consistently, clearly, and without adding to their workload.

“You can’t scroll or stream without being hit with Big Pharma ads,” says Nerissa Brumley, founder of Chiro Connect. “They’ve got the biggest budget and the loudest voice. But every email a patient receives from their chiropractor is one more notch in our favor. It’s a way to cut through their onslaught-and remind people there’s a better way.”

Brumley, a chiropractic email marketing expert with over a decade of experience, saw a common problem: chiropractors had strong relationships with their patients, but rarely followed up after the visit. Most weren’t using their email list at all.

Chiro Connect was created to solve that-not with software or templates, but with a human-led, done-for-you service that focuses on long-term retention, reactivations, and referrals.

“Living in a region hit hard by the opioid epidemic, this work means a lot to us,” Brumley adds. “We know how powerful consistent, meaningful communication can be-especially when it helps patients stay connected to holistic care. We’re just here to make sure chiropractors don’t lose their voice in all the noise.”

The average Chiro Connect client sees 36% open rates, well above industry norms, but the bigger focus is on helping doctors stay top of mind-so patients remember where to turn when they need care.

“There’s a bigger story here,” Brumley continues. “It’s not just about practice growth. It’s about making sure patients continue to hear from someone who believes in natural health. That presence matters.”

About Chiro Connect:

Chiro Connect is a concierge email marketing service built specifically for chiropractors. Based in southeastern Kentucky, the company provides strategy, content, and campaign management to help doctors stay connected with their patients and strengthen long-term outcomes. Learn more about email marketing for chiropractors at https://www.getchiroconnect.com.

Want to see what this actually looks like?

View a real example of a recent newsletter sent for one of our clients here: https://www.getchiroconnect.com/newsletter

Media Contact:

Nerissa Brumley

Founder, Chiro Connect

[email protected]

606-215-0350

Originally Posted On: https://syndication.cloud/how-a-chiropractor-focused-email-marketing-service-is-quietly-taking-on-big-pharma/

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