Lifestyle of the Rich and the Instafamous: How to Launch the Blogger Career of Your Dreams
As recently as just 15 or 20 years ago, the idea of launching a successful blogging career would have sounded laughable. People didn’t think there was any way to make serious money sitting at a computer and blogging all day long.
But by now, you’ve probably heard plenty of stories about people who have launched a blogger career and managed to rake in hundreds of thousands, if not millions, of dollars every year by running a blog.
You’re not going to get rich right away when you start a blog. But if you play your cards right and build up your blog over time, you could turn it into a lucrative operation before long.
Here is how to launch the blogger career of your dreams in seven simple steps.
1. Pick the Right Blog Topic
First things first: before you can launch a blog, you need to sit down and think long and hard about what the topic of your blog is going to be.
Are you going to use your blog to talk about:
- Saving money?
- Finding love?
- Working your way through school?
- Buying cars?
- Playing sports?
- Something else entirely?
If you want your blog to blow up in a big way, it’s usually best to pick a topic that will appeal to a large number of people. If you choose to write exclusively about, say, exotic animals found off the coast of Northern Africa, you’re going to attract a lot less attention than you would if you started a blog called “Cats Are the Coolest!”
You should, of course, be passionate about whatever your blog is going to cover. But try not to have it be too niche if you can help it.
2. Set up Your Blog
Once you know what your blog is going to be about, set it up through one of the many blog publishing platforms that are available out there.
This part of the process is intimidating for some people, especially those who aren’t great with technology. But setting up a blog is a lot simpler than you might think. You can get your blog up and running within a matter of just minutes in most cases.
3. Start Filling Your Blog with Content
After you set up your blog, it’s going to be time for you to get to work. And there is going to be a lot of work that will need to be done within the first few weeks.
You’re going to need to fill your blog with content that people will want to read. That means you’ll need to brainstorm and develop some great blog ideas.
If you’re having a hard time coming up with ideas for blogs, view more lifestyle blogs like yours to see what they’re covering. You should not steal their ideas and try to pass them off as your own. But you can usually drum up some good ideas based on blog topics other blogs have done in the past.
4. Use the Right Headlines for Blogs
You can come up with the most amazing ideas in the world for your blog. But if you don’t start them off with the best possible headlines, you’re going to be in a world of trouble. You’ll find people won’t take the time to read your blogs when that’s the case.
There are a few things you should try to accomplish with your blog headlines. First and foremost, they should be as “clickable” as they can be. You want your headlines to entice people to click on your blog headlines to visit your blog.
You should also consider keeping SEO in mind when creating blog headlines. You want your headlines to include certain keywords and phrases that people might be searching for on Google.
Additionally, your headlines should help set the tone for your blog as a whole. Whether you’re going to be running a super serious blog about science or a snarky blog about socialites, your headlines should reflect the feel of your blog.
5. Post Links to Blogs on Social Media
Bloggers used to struggle to promote the posts they put together once they went live. In many instances, they had to put together email newsletters to blast them out to those who were interested in their work.
Today, social media has made it a cinch to promote blogs and get people interested in reading them. By posting a link to your blogs on Facebook, Twitter, Instagram, and other social media sites, you can increase the traffic to your blog dramatically.
You do want to be careful about going too crazy with posting links to blogs on social media. You don’t want to run the risk of annoying your social media followers. But one or two links per day should do the trick.
6. Build Your Brand
Your goal throughout this entire process shouldn’t be just to establish a blog and get a few people interested in reading it. It should be to build up your personal brand and convince people to buy into you.
You want people to feel like they’re missing out on something special if they don’t read your blog. Building up your brand is easier said than done, but by blogging consistently and creating your own voice on social media, you can get the job done.
7. Find Ways to Monetize Your Blog
Bringing lots of readers to your blog is only half the battle. Once you’ve done it, you need to move on to figuring out good ways to monetize your blog so you can officially launch your blogger career.
Some bloggers choose to do this by selling ads on their blogs. Others do it by using affiliate marketing. There are even some who put together special promotional blog posts for companies willing to pay them to do it.
It’s up to you to decide the best way to go about monetizing your blog. Try to pick the one that’ll bring in money without compromising the integrity of your blog.
Get Your Blogger Career Going Now
Launching a blogger career is far from easy at the beginning. You’ll need to work your butt off to get your blog off the ground.
But once you get things going and build up some momentum, you’ll start to see results in the form of traffic and loyal readers. It’ll be a great feeling and will show you there is a strong market for your blog.
Check out our blog for tips on becoming a better writer so that your blogs stand out.