Starting up a new business is a challenge that many undertake but few thrive at. It’s a sad fact, but 20% of small businesses won’t even make it through their first year. Luckily, there are ways completely in your control that you can ensure that you don’t fall under this statistic!

One of the most effective ways you can help your business thrive is by promoting it effectively. Online marketing is crucial, sure- who doesn’t love social media chats, interactive webpages, and being seen high up in search engines due to SEO? Still, everyone and their mom engages in online marketing, meaning that alone isn’t going to get you customers.

Instead, you’re going to need to do some promoting at populated venues and give away memorable promotional products. There’s no better item to give away than one that people will use regularly for years to come, and there’s nothing people use quite like drawstring bags. They’re versatile, easy to carry, and can be stored and moved anywhere.

Read on to learn why drawstring bags make perfect small business promotional products and how you can use them to reel in customers!

Why Are Drawstring Bags Awesome?

Before you can understand why they’re the best promotional products, it’s first time to delve into why drawstring bags are awesome in general. Read on to learn why these backpacks are great for all occasions and how they can be used in a wide variety of situations!

They’re Versatile

One of the best things about drawstring bags is how versatile they are. They come in a variety of sizes and colors, making them easy to customize. Because they’re so easily customizable, you can also give people options of what size they want. This maximizes the number of people that will actually use them after the event that they’re given out during.

Drawstring bags are also versatile in that they can be used in a variety of situations. Students can easily use them to carry books to class and office workers can bring them to work as lunch bags. They can also be used to carry groceries, books, and various items bought during a day of retail therapy.

They’re Inexpensive

Buying drawstring bags in bulk is also not an expensive endeavor. While many promotional giveaway items like T-shirts make quite a dent in your pocket, bags like these only cost slightly upwards of a dollar. You also get better deals if you buy in bulk, which you’ll be doing anyway if you’re using them for promotion!

Because these promotional products cost so little, you’ll be able to put money where it really matters: growing your business. Not only that, but you’ll be able to hold more giveaways and go to more promo events, which means that you’re likely to get more customers than your competitors!

They’re Customizable

Like we brushed on before, drawstring bags are easily customizable. This means that you can print your name and logo on them easily and have them be worn and seen by a variety of people. You can also print slogans, images of products, or whatever else you can dream up to help promote your business!

We offer digital printing services that can put any image you want onto your promo products. This prints the image in full color, which catches the eye and makes for an item people are sure to take off your table. Choose a color bag that both matches and offers contrast to your logo! You want it to look great, but you also want the image to stand out.

There is also another option to customize your cinch bags which is the silk screen printing services. We offer this service in-house as well so you don’t have to buy your bags and take them elsewhere to get them printed. Everything is done in one shop and online! Sit back and rest assured that your printed bags will arrive to your doorstep in just a few days after you place your order.

Why Are They Great Small Business Promotional Products?

Now that you understand why drawstring bags are a great product in general, it’s time to unpack what makes them so great at promoting a small business. Read on to learn why these backpacks are the behemoth of small business promotional products. We promise that by the end of it, you’ll be sold on giving them out at your next event appearance!

They Can Be Bought in Bulk

Drawstring bags are incredibly easy to buy in bulk. They don’t take up a lot of space, which makes them perfect for shipping. Not only that, but when you buy them in bulk as small business promotional products, you can get a wide array of deals.

Buying in bulk allows you to give the product to more people at any given venue and therefore reach a wider audience. So why hesitate? Start adding your favorite drawstring products to your cart in bulk!

You Can Give Them Out Anywhere

What do career days, sporting events, and music festivals have in common? If you guessed ‘crowds,’ you’re half right. If you guessed ‘crowds that make them awesome business marketing venues,’ you win!

Drawstring bags can be given out at any one of these venues. You can put flyers or anything else you may want to give out into them and then let people help themselves. If you’re on a budget, you can also raffle off your promotional products or allow people to spin a wheel and give them one if they land in the right area!

You can also give drawstring bags out online. If you want to hold a promotional giveaway to people who shop for your services, you can give bags out to a few winners with their purchases. You can also offer them as incentives to spend a certain amount of money on your products. Something like “buy $20 of product and get a free drawstring bag” is sure to draw in more customers!

They’re Useful

How many times have you been to a job fair, baseball game, or rock concert and given a promotional item? If you’re like most people, the answer is likely more times than you can count. How many of those items can you remember? How many did you throw away minutes after they were handed to you?

If you’re anything like most people, you likely tossed most marketing materials in the trash right away. You probably have only kept a couple of items that had use to you, namely, water bottles and grocery bags. Drawstring grocery bags.

These promotional products have utility, which means that they won’t be thrown away even months after your event!

People Will Keep Them

Since drawstring bags are unlikely to be thrown away, you’ll get greater visibility.

After the venue you’ve given your drawstring bags away at closes, people will keep them and continue to use them. They’re useful items that make great grocery bags, book carriers, or picnic items. Instead of a piece of paper that someone throws out and never thinks about again, you’ll be giving your potential customers something that they look at regularly.

They’ll likely also associate the bag with good times in their life that they used it as a carrier during. This establishes brand loyalty. Ultimately, these people will be more likely to come to your small business when they need products like yours rather than going to a larger competitor.

They’re Easily Shown Off and Seen

Because people will use drawstring bags in such a wide variety of situations, they’re going to be showing them off to a lot of people at even more venues than those you attend. Having someone carry a bag with your logo on it is pretty much free advertising for you. People will see it being used as a grocery bag at the supermarket and remember your business, meaning that you’ll be reaching an even wider audience than was at the venue you gave it out at!

In the age of social media like Instagram, it’s also likely that your drawstring bag will be featured in some photos. This will get it seen by even more people and cause potential customers to subconsciously remember your name and logo (and associate it with their friend!)

Get Drawstring Bags Today!

While taking care of a new business startup is no easy feat, promoting it effectively can take a lot of weight off your shoulders. There’s no better way to promote your business than with customizable drawstring backpacks, so why wait to get started?

Now that you know why drawstring bags are amazing small business promotional products, it’s time to get shopping for them! Head over to our store and check out the wide variety of customizable bags we offer. They’re inexpensive and sturdy, so we know you’ll be adding them to your cart in bulk soon!

Happy promoting and good luck!